Dental Practice Marketing Statistics 2026
Benchmarks from KinKo builds and anonymised analytics. Use these stats in your content with attribution.
Key statistics
Online booking prompts increase appointment conversion by ~24%.
Source: KinKo Benchmark 2026
Treatment pages with before/after galleries see ~17% higher engagement.
Source: KinKo Benchmark 2026
Maps/local intent drives 68% of new patient sessions.
Source: KinKo Benchmark 2026
Key findings
Finding 1
Booking clarity and low-friction forms outperform phone-only paths.
Finding 2
Visual proof reduces hesitation for cosmetic and restorative treatments.
Finding 3
GBP/Maps optimisation is mandatory; pages should mirror that intent.
Methodology
KinKo campaign performance across UK dental clinics; anonymised analytics + CRO testing.
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