SERVICE BUSINESS / BATHROOMS, PLUMBING AND HEATING

Coopers Plumbing Heating

A Lancashire bathroom, plumbing and heating specialist with a site built to show the work properly and turn local searches into quote requests.

The problem

Bathroom work is a considered purchase. Customers compare several fitters before they call, and most trade websites look the same: a couple of stock photos, a phone number, and no evidence of the work itself. The business behind the site deserved better than that.

What we built

A site built around proof and clarity. Plain positioning that says what they do, separate pages for bathrooms, plumbing and heating, a project archive with individual pages for real jobs, a cost guide answering the question every customer asks first, and local pages for the towns they cover.

Why it matters

Before someone calls a trade business they need three answers: can you do what I need, has it gone well for other people, and what is this likely to cost. The site answers all three, and the route to a quote is never more than a click away.

THE RESULT

A local service site where the work is the proof: real projects, clear pricing guidance, and a quote request within reach from every page.

Coopers Plumbing Heating homepage with the headline Bathrooms built properly — Positioning, real photography and a quote request above the fold.

Bathroom project gallery showing completed installations across Lancashire — The project archive: real installations with their own pages, not stock photos.

WHAT WAS DELIVERED

Positioning and messaging: bathrooms built properly
Service pages for bathrooms, plumbing and heating
A project archive with individual write-ups for real jobs
An installation cost guide for the question everyone asks first
Local pages for the towns they cover across Lancashire

WHERE THIS USUALLY STARTS

One problem, fixed end to end.

Projects like this start the same way. We look at what is actually happening, find the part that costs the most time or loses the most enquiries, and build the smallest version that fixes it. You see it working within two to four weeks.

The route we would use here is Websites that do a job. If your version of this problem looks different, the first conversation is still the same: bring the messy process and we will tell you what is worth fixing first.

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MORE EVIDENCE

PLATFORM / AUTOMATION AND DASHBOARDSHome Assistant DashboardA wall-mounted control system for lighting, heating, security, cameras and music, built on Home Assistant and run every day in a real home.ECOMMERCE / CUSTOM PART FINDERMB CyclesA bike-parts shop built around the question every customer arrives with: which part actually fits my bike?INTERNAL TOOL / AUTOMATED AUDITINGSite Audit ToolA tool that audits any URL across eleven categories and returns a scored report a business owner can actually read.

YOUR WORK

The next case study could be the process you keep doing by hand.

Bring us the handoff that keeps slipping. We will map it with the people doing the work and tell you what is worth fixing first.

Book a systems review